Verified by Herdwatch

Bringing peace of mind to farm to farm sales

Herdwatch, the number 1 farm management app has teamed up with, the Number 1 online sales platform to help more of it's members harness the power of data when buying or selling animals. 


'Verified by Herdwatch' is a new decision support tool that lets farmers share animal information from the Herdwatch farm management app including age, breeding, movements, latest weights & more with other farmers on the DoneDeal platform.

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Sharing this key animal information with other farmers will help increase the value of animals by using data to prove their history and help buyers simplify their purchasing decision, without having to ask for more information or wasting diesel going to see animals without the facts or knowing what they are really going to see. 


How does it work?


Verified Final


It couldn't be easier: 

  1. Create a 'Verified Ad' using the 'Orange plus' button.
  2. Select the animals you want to sell.
  3. Generate a Verified Code 
  4. Use the 'Copy Code' button and paste it or type it into DoneDeal when creating your ad. 
  5. The animal information will appear on your DoneDeal ad, it is that easy... 




The 'Verified by Herdwatch' feature will let farmers share information such as

  • Breed
  • Age
  • Farm residencies (Number of Movements) 
  • Days on farm
  • Quality Assurance status 
  • Last TB test 
  • Weight 
  • Number of animals for sale

The information on the DoneDeal ad will contain the most up to date animal information meaning that a farmer will have complete confidence on the animals they are purchasing. 


Find out more

If you would like to find out more about this new service, you can watch the launch webinar with DoneDeal by clicking on the image below or you can go to the Frequently Asked Questions page

VBH webinar-1

Create your first Verified Ad by tapping the button below 


Open Herdwatch


IMPORTANT: Herdwatch will never send animal information to DoneDeal without you first creating a Verified Ad Code in Herdwatch, then using the Verified Code to pull the animal information into your ad on The 'Verified by Herdwatch' feature is available to all members on the Herdwatch PRO Complete plan (Rep. of Ireland only), you may need to upgrade your membership to access this feature. Go to our Frequently Asked Questions page for more information.